Why are my emails going to spam?

Troubleshoot when your wedding emails end up in guests' spam or junk folders.

Plan requirement: Standard or Pro plan

Short answer: Email filters can be strict - ask guests to check spam, add your sender address to contacts, and mark messages as "not spam."

Common reasons for spam filtering

Email client filters:
- Automated emails often trigger spam filters
- New sender addresses are treated with suspicion
- Images and links can trigger filters

Recipient settings:
- Guest's email client may be aggressive
- Corporate emails have strict filtering
- Some providers block bulk senders

How to improve delivery

For you:
- Use a consistent sender address
- Avoid spammy language in subject lines
- Don't send too many emails too quickly
- Include text content, not just images

Ask guests to:
- Check their spam/junk folder
- Add the sender address to their contacts
- Mark your email as "not spam" when found
- Whitelist the sending domain

What guests should do

Share these instructions:
1. Check your spam or junk folder
2. If you find our email, click "Not spam" or "Move to inbox"
3. Add [sender@email.com] to your contacts
4. Check that our emails arrive in inbox going forward

If problems persist

  • Try sending from a different email type
  • Send a test to yourself to check content
  • Contact support if delivery rates are very low
  • Consider reaching out by phone or text to affected guests

Tips

  • Test emails before mass sending
  • Send invitations during reasonable hours
  • Include a clear subject line
  • Keep content professional and clean
  • Monitor bounce and complaint rates

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